How it Works
fobi™ naturally converts hydrophilic (moisture-seeking) hair to a hydrophobic (moisture-repelling) internally conditioned state. fobi™ quenches hair’s insatiable thirst for moisture by targeting, correcting and replacing the problem causing ‘vacant ‘H’ bond’ deep within the shaft – eliminating and disabling the cause and origin of humidity-reactive, unmanageable frizz in hair.
Hair no longer has the ability or desire to generate frizz! Once corrected, fobi™ deeply infuses proprietary Hydrofobic Conditioning™ blend of essential fatty and amino acids to provide optimally balanced and internally sustainable moisture for dramatically enhanced body, bounce, strength, shine and elasticity.